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  • About
  • Capabilities
    • Jobs to be Done
    • Growth Strategies
    • Define New Products
    • Go-to-Market Plans
    • Innovation Capabilities
  • Industries
    • Consumer Industries
    • Financial Services
    • Healthcare & Life Sciences
    • Technology
  • Results
  • Thinking
  • Contact
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William O’Connor

ASSOCIATE
Bringing a passion for customer-centricity and innovative big ideas, William joins New Markets after graduating from Colby College with degrees in Philosophy and Creative Writing. He is interested in research and using the findings to bring new ideas and products to the conversation.

Before New Markets Advisors, Will interned at Ogilvy Consulting, focusing on market research and client operations, with an eye towards how clients use customer data to make effective business decisions. At Colby, he was an avid outdoorsman and a member of the ultimate frisbee team. 

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New Markets Advisors is a boutique consulting firm that helps companies determine what to bring to market and how to do it successfully

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