GROWTH STRATEGIES
Growth Strategy Consulting to Unlock Customer-Driven Success
Shape Divider - Style tilt
Change tends to come faster than you expect. Perhaps your flagship product is threatened by an upstart, but you’re unsure how to respond. Perhaps *you’re* the upstart seeking to delight customers in new ways, but you need to avoid being a flash in the pan. Or, you recognize that now is the best time to build on recent success, but you’re struggling to choose a path forward.
In each case, standing still means falling behind. Your organization needs a robust path to growth that clearly outlines what to bring to market, for whom, and how.
Our team has helped disruptors and market leaders in a range of industries define and execute growth strategies to:
In each case, standing still means falling behind. Your organization needs a robust path to growth that clearly outlines what to bring to market, for whom, and how.
Our team has helped disruptors and market leaders in a range of industries define and execute growth strategies to:
- Strengthen positions in existing markets
- Outline high-impact expansion opportunities
- Align future product development with unaddressed customer Jobs to be Done
- Diversify offerings with confidence
Our Approach to Growth Strategy Consulting
Compete Differently with a Customer-Centric Approach
|
In fast-changing industries, companies win by addressing unmet customer needs in differentiated ways. That involves recognizing opportunities in markets that may barely exist, understanding the motivations underlying your customers’ Jobs to be Done, and sidestepping competitive disadvantages by changing the rules of the game.
New Markets Advisors specializes in developing customer-centric growth strategies in evolving markets. With Professor Clayton Christensen’s breakthrough research on disruptive innovation as part of our founding DNA, we bring an innovator’s toolset to the challenge of defining robust, data-driven opportunities for growth. |
What to Expect from Our Growth Strategy Consulting Services
Working with New Markets - Engagements That are Fit for Purpose
Your needs are distinct. So is our approach. As a boutique, we pride ourselves on defining engagements that place your priorities at the core. We will work with you to tailor an approach that answers the strategic questions you need to compete differently and unlock growth.
While no two engagements are exactly alike, our teams strive to achieve three key outcomes with every client:
While no two engagements are exactly alike, our teams strive to achieve three key outcomes with every client:
|
Stakeholder Engagement
We start most engagements by engaging stakeholders from across the organization to sound opportunities and identify key risks. Our teams seek perspectives deep into the org chart to surface questions, gather input, and ultimately generate buy-in
Tailor Research Methods
It goes without saying, but the answers you need often require more than internal interviews and desk research. Customer feedback can serve as a North Star when making challenging tradeoffs. Reactions from key stakeholders in a potential market may make or break an expansion opportunity. Our teams are trained in a variety of market research methods, giving you options to unearth the answers you need to set the right course
Clear Deliverables
Your organization needs to make decisions, now. We deliver clear, data-driven recommendations built with busy decisionmakers in mind – without the jargon and 200-page appendices
Shape Divider - Style tilt
Trusted by Global Leaders for Proven Growth StrategiesOur growth strategy clients range from international leaders to promising startups across our four key industries:
|
Shape Divider - Style tilt
What Our Clients Say About Us:
Grupo Rica
"We needed this and now we have great information to move into execution. Bringing on NMA was a definite plus because we got our ideas organized and we are now aligned on the path forward" - Salman Brache, Assistant to the President/CEO, Grupo Rica
Nestle
“Leveraging experience in entrepreneurship and disruption, [New Markets] crafted business models that could be explored quickly and with relatively low investment, which is a departure from most consultancies.” - Nate Hill, Emerging Idea Marketing Leader, Nestlé
Boston Scientific
“New Markets Advisors really understands healthcare transformation, and the team is both rigorous and imaginative in figuring out its business implications.” – Nicole Wahl, Marketing Director, Growth Franchise, Boston Scientific
Success Stories: How We’ve Helped our Clients Grow
|
|
|
How a visualization software pioneer unlocked white space opportunities in a rapidly changing industry LEARN MORE > |
Shape Divider - Style tilt
Our Thinking on Growth Strategy Consulting
We believe that sustainable growth requires more than incremental improvements—it demands a bold yet thoughtful approach to finding and seizing new opportunities. At New Markets Advisors, we’ve helped companies grow by entering new markets, expanding into adjacent spaces, and rethinking their business models. Below are a few key perspectives that reflect how we think about growth strategy today:
In Achieving Growth by Setting New Strategies for New Markets, we explore why the tools of traditional strategy often fall short in emerging spaces—and what to do instead. Whether it’s generating demand, choosing the right moment to enter, or focusing on narrow footholds before scaling, we lay out five critical principles for winning in unfamiliar territory.
Growing into adjacent markets can be just as powerful—and just as tricky. In A Five-Step Roadmap to Grow Into an Adjacent Market, we outline how to apply a venture-capital-inspired mindset to corporate growth. You’ll find practical steps to uncover unmet needs, test ideas rapidly, and avoid the common traps of under- or over-structuring new initiatives.
Sometimes, a new growth opportunity is hiding in plain sight. In Skype IPO Illustrates Growth Potential of New Markets, we break down how Skype used its lean infrastructure, network effects, and open platform to position itself as a disruptor—showing that new markets aren't just about size, but about knowing how to monetize what others overlook.
These examples reflect the depth of our experience in helping organizations grow with confidence—whether in brand-new markets or in the adjacent ones that are just waiting to be unlocked.
In Achieving Growth by Setting New Strategies for New Markets, we explore why the tools of traditional strategy often fall short in emerging spaces—and what to do instead. Whether it’s generating demand, choosing the right moment to enter, or focusing on narrow footholds before scaling, we lay out five critical principles for winning in unfamiliar territory.
Growing into adjacent markets can be just as powerful—and just as tricky. In A Five-Step Roadmap to Grow Into an Adjacent Market, we outline how to apply a venture-capital-inspired mindset to corporate growth. You’ll find practical steps to uncover unmet needs, test ideas rapidly, and avoid the common traps of under- or over-structuring new initiatives.
Sometimes, a new growth opportunity is hiding in plain sight. In Skype IPO Illustrates Growth Potential of New Markets, we break down how Skype used its lean infrastructure, network effects, and open platform to position itself as a disruptor—showing that new markets aren't just about size, but about knowing how to monetize what others overlook.
These examples reflect the depth of our experience in helping organizations grow with confidence—whether in brand-new markets or in the adjacent ones that are just waiting to be unlocked.
|
FEATURED WORKING PAPER
Navigate Uncertainty with FutureCastingPlotting the future has long been a dream for executives, and much ink has been spilled in recent years about scenario planning, wargaming, and other techniques. However, the path to resilience is rife with obstacles:
|
|
GROWTH STRATEGY BOOK
Capturing New Markets
Whether you work for a huge corporation or for yourself, Capturing New Markets provides you with strategies to win in a business environment more turbulent than ever, and with practical approaches that can get you started immediately.
Capturing New Markets reveals:
LEARN MORE ABOUT CAPTURING NEW MARKETS BOOK |
Shape Divider - Style tilt
FAQ
Click to set custom HTML
What is Growth Strategy Consulting?
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Sed at magna non metus pretium dapibus.
How can Growth Strategy Consulting help my business?
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Suspendisse varius orci at ex dignissim congue.
How to choose the right Growth Strategy Consulting firm for my business?
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Aenean euismod, justo ut viverra sodales.
How long does it take to see results after a Growth Strategy Consulting process?
Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nam porta nulla id congue fringilla.
Why Should I choose New Markets Advisors for a Growth Strategy Consulting service?
Lorem ipsum
Let's Build Your Growth Strategy Together
Fill out the form below to start the conversation about working with New Markets Advisors
Shape Divider - Style tilt_opacity
New Markets Advisors is a boutique consulting firm that helps companies determine what to bring to market and how to do it successfully |
HEADQUARTERS | 50 FRANKLIN STREET | SECOND FLOOR | BOSTON, MA 02110 | UNITED STATES | TEL. +1 617 936 4035
New Markets Advisors © 2025 - Terms of Use - Privacy Policy