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New Markets Insights
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Strategy and Analysis from Innovation Specialists

Four Hard Choices for Wireless Networks

2/13/2012

 
By: New Markets Advisors
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In a prior life, I had a happy existence as an executive for a wireless network. Growth was stunning, profit margins were excellent, and the party showed few signs of ending. Today the industry faces vastly different prospects. 
Cash flows are still strong but there are serious signs of trouble. In the last year alone, the industry missed out on nearly $14 billion in text messaging revenues due to the rise of “free” texting platforms such as Skype. To avoid the fate of many other industries that were disrupted by new business models, wireless networks need to make four difficult calls on who they will be in the very different age that is now dawning. Read about them in my piece for Forbes.

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Story by Steve Wunker.


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  • About
    • Our Distinct Model
    • Team
    • Join Us
  • Services
    • Develop Growth Strategies
    • Uncover Jobs to be Done
    • Build Innovation Capabilities
  • Industries
    • Arts and Culture
    • Consumer Goods
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    • Social Innovation
    • Technology
  • Past Work
    • Success Stories
    • Recent Clients
    • Testimonials
  • Our Thinking
    • Leading through the Coronavirus Crisis
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    • Articles
    • Blog
    • Speaking Engagements
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