New Markets Advisors is a leading boutique firm founded in 2009 and focused on innovation. We help clients determine what to bring to market and how to do it successfully. We are experts in this space, widely published, and working with top companies around the world. We are both thinkers and doers who know you need more than slides; you need actionable recommendations.
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Our Distinct Model

We have spent over a dozen years teaming with companies large and small to navigate changing markets. Our services include designing growth strategies, defining new products, crafting go-to-market plans, and creating ongoing innovation capabilities. We understand the unique market and organizational dynamics in situations of major change, and we were designed from the ground-up to focus on these situations.

   

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Our Global Reach

We operate globally with team members in Boston, San Juan, Toronto and Lisbon. Over the past dozen years, our work has spanned over 30 countries in various industries, including healthcare, financial services, consumer goods, and technology​
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Non-Profit Work

We’re committed to helping nonprofit organizations reach their full potential. Explore the change we’re inspiring together.

Arts & Culture ​| Social Innovation.
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The Experts at New Markets

Steve Wunker

​MANAGING DIRECTOR
Steve founded New Markets Advisors and has over 25 years of experience advising companies worldwide on creating and executing bold plans for growth
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Jerry Kackley

SENIOR ADVISOR
With 25+ years of experience as a senior marketing executive, Jerry offers proprietary, leading-edge work to clients who want to understand and influence market purchase decisions
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Jonathan Brill

SENIOR ADVISOR
An entrepreneur, a Fortune 50 tech executive, and an innovation consultant, Jon works with New Markets to help firms navigate uncertainty and thrive in the face of radical change
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Brad Lang

SENIOR ADVISOR
Brad has extensive general management, innovation, marketing, finance, and external partnership experience across his 25-year career with Procter & Gamble
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Jessica Wattman

DIRECTOR OF
SOCIAL INNOVATION
Dr. Jessica Wattman is a veteran at navigating environments in flux. Working mostly in the public and nonprofit sectors, she has deployed innovation methodologies to create trail-blazing programs in conflict areas and other unstable environments
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Dr. Tanya Knight

​​SENIOR ADVISOR
A member of the New Markets team since 2009, Dr. Tanya Knight works with clients from the pharmaceutical, consumer healthcare, and medical device sectors
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Dan Paikowsky

PARTNER
Dan has helped teams from early-stage to Fortune 500 launch category defining products and raise over $150M in venture funding to do so.   Ex Monitor-Deloitte with significant experience in charting corporate strategy within complex, multi-stakeholder ecosystems
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Marielle De Blois

PARTNER
 Marielle is a seasoned growth strategy and innovation consultant, specializing in new market assessment, innovation strategies and Jobs to be Done. Prior to joining New Markets, she was a Brand Manager at Procter & Gamble, and an Account Supervisor at Hill Holliday
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Stach Jaran

MANAGER
Having spent time working with entrepreneurial companies both domestically and abroad, Stach brings international experience in innovation and market research to New Markets. During his time as a consultant, Stach has worked to uncover unmet customer needs
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Corina Pardo

​MANAGER
Corina can best be described as a passionate learner. Her professional path has included multiple regions, various functions and companies ranging from Fortune 500 corporations to early-stage start-ups and family ventures. She has intentionally sought out theses opportunities with the purpose of
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Peter Hale

MANAGER
Peter has deep expertise in economic and foreign policy research. Interested in the relationships between the public and private sectors, Peter previously worked for a leading German foreign policy NGO and one of Europe's largest PR firms
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Caroline Thibault

SENIOR ASSOCIATE
Caroline drives innovation through empathetic research. Her expertise lies in leveraging human-centered design and strategic business problem-solving to deeply understand people and their problems, then build tailored solutions that make their lives easier and...
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Felipe Camelo 

BUSINESS DEVELOPMENT & MARKETING ASSOCIATE
Felipe helped to develop the operative and marketing bases for the newly formed food and nutrition business unit. He got engaged with Salesforce CRM tools and helped his teammates as a country CRM ambassador. His marketing efforts led to US$200K opportunities
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JOIN US

Join Our Team of Innovators

We are seeking smart, driven, self-starting individuals to join our tight-knit diverse consulting team. Explore open positions below.
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Have A Conversation With Us

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